Buzzbike are offering Londoners a FREE bike. Yours to take home and use 24/7. By becoming a member you’ll also get a complete street-ready package that includes lights, a gold standard Hiplok DX bicycle lock, insurance, servicing and discounts from Buzzbike’s kit partner BROOKS. All you have to do is ride your Buzzbike to work a minimum of 12 days per month and park it on the street. This is tracked with a rider app that automatically connects to the bike every time it’s ridden. And this isn’t just any bike. This beautiful single speed is made by Cooper, the people that invented the Mini.

Powered by brands. Brands have been advertising on buses and taxis for hundreds of years. Bikes now make up a quarter of rush hour traffic, so why not bikes? Each bike is fully branded, giving advertisers the opportunity to design and curate unique fleets of bikes in places they want to be seen. Bluetooth beacons inside every bike enable Buzzbike to push content to mobile phones, making it a fully integrated media platform, capable of creating surprising and truly meaningful brand experiences.

A creative platform. To illustrate the creative potential and impact for brands, Buzzbike collaborated with four of the country’s most talented artists, illustrators and designers to create an exhibit for the Design Museum. Each was given an open brief to do their thing on a Buzzbike, resulting in an explosion of iconic fashion prints, cheeky illustrations, copper and secret luminous messages.