Designers: Levi Strauss & Co. and Google Inc. Fashion category

Levi’s® Commuter™ Trucker Jacket with Jacquard™ by Google

Collaboration between Levi Strauss & Co. and Google Inc. which adds touch and gesture interactivity into textiles.

In collaboration with Google Inc., Levi's has reimagined their iconic Trucker Jacket into an interactive, connected garment that allows wearers to access a variety of mobile services tailored to the needs of an urban commuter, such as music and ETA, by simply swiping or tapping the jacket sleeve. This allows fashion designers to embed digital interactivity and connectivity into the apparel as part of their natural design process, using standard industrial looms, making technology a new “material” for their creative expression.

Levi’s® Commuter™ Trucker Jacket with Jacquard™ by Google

Fashion nominees

Fashion

This year’s nominees features a wide range of themes, from the social justice craftivist movement, to up-cycled fashion and celebrity fashion.

Return to exhibition

Beazley Designs of the Year

This exhibition comprises 62 nominations across six categories: Architecture, Digital, Fashion, Graphics, Product and Transport. The exhibition and awards showcases some of the most original and exciting products, concepts and designers in the world today.