The Design Museum's DNA

Discover the museum's vision, mission, values and commitments.

Our vision:

Design enables this planet and its inhabitants to thrive.

Our mission:

To be a global hub for the transformative potential of design.

Our values:

Empathy

Collaboration

Curiosity

Impact

Our commitments:

Design for a Greener Future: A commitment to nurturing a greener future. As an institution, it is important that we take up the challenge in our own work.

Equality, diversity and inclusion: A commitment to combating racism within the museum and the design industry at large.

More about the Design Museum

A registered charity, the Design Museum is a multifaceted museum, an ever-changing space for the public, industry and education to come together and explore new ideas.